The Sales History Podcast
What Was The First Sales Methodology?
What was the first sales methodology? In another case of a misguided Google result, it's time to set another record straight. What was the first "modern" sales methodology? What was it? Who developed it? And why did it serve as a baseline for so many companies...
Lessons from the First Sales Kickoff
It's sales kickoff season. Kickoffs, or what was called sales 'conventions", have been around for at least 130 years. Today, we dig into the first known kickoff that I could find, from 1887. We'll dig into what they did, lessons learned from those 100+ year-old...
What History Got Right: Sales Forecasting
Audio Podcast While reading and studying books and magazines on sales leadership from the late 1800s through the 1940s:The problems of sales & leadership are almost all the same today...except for one thing. There are no articles, or even expressions of...
Sales Objection Handling – Circa 1907 – 1920
Audio PodcastSales objections - they've been around since the beginning of time. But the amazing thing is, they read almost EXACTLY as they do today. What's even more amazing? The experts answers to the most common ones that come up. In today's episode, we choose...
The History of Honesty and Transparency in Sales
Audio Podcast"If the truth won't sell it, don't sell it." - the words of Arthur Dunn from 1919. In the early 20th century, the sales profession embraced a culture of honesty & transparency. In today's episode: We start with an amazing passage from...
An “AMA” (Ask Me Anything) Circa 1906
Audio Podcast With Ask Me Anything's (AMAs) being all the rage today, there was a similar outlet for salespeople...in 1906! Via Salesmanship Magazine, every month, salespeople from around the country were encouraged to send in their questions. Experts fielded those...
The Top 5 Sales Follows – From 1922
Audio Podcast Wondering what sales influencers would be the best follows for you on LinkedIn? Well, in today's episode, I give you that list - but from 100 years ago! The dawn of modern sales took place in the early 1900s - the individuals each left an indelible...
Stories from the 1910s – The First B2C & B2B Cold Calling Campaigns!
Audio Podcast An amendment to Season 1, Episode 10's episode on "When Did Cold Calling Begin?", this episode tells of two newly found stories - of the first found (so far) B2C telephone cold calling campaign in 1910, and the first found B2B telephone cold calling...
Using History to Predict – The Future of Sales
Audio PodcastIf the saying "if we don't know history, are we doomed to repeat it" is true, then why can't we use history to also predict the future? In this episode, I attempt to do just that. "Buyers know more nowadays" isn't just a quote from LinkedIn today, but...
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