B2B Lessons from shopping at Costco Want to hear me go on a rant about shopping at Costco? 😐 Don't answer that! 😁 Being successful does not require you to be perfect. Being successful does not require you to be all things to all people. The truly successful businesses...

Is it "bold" to be transparent in sales? It's bolder not to be! When I tell the story of sharing with a client what we give up...and that they may really care about...to be great at our core, I often get a "wow, Todd, that was bold!" I truly believe it would have been...

Sales Tip: Losing for the same reason over-and-over? Embrace it!