Salesman’s “Creeds” – There was a concept that started popping up around 1905, spreading to individual companies, industries, and eventually to entire cities by the 1910s. Established to change the perception of the sales profession. these “creeds” defined a core set of beliefs every salesperson should have in taking goods to market.

In this episode, we’ll talk through what these creeds were, why they were developed, how they were used, and how the concept is suddenly springing up again today.