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The Transparency Sale – Book Progress Report v2
Thanks everyone for your interest in the book, The Transparency Sale. In response to so many of you asking how the process is going, here’s “Progress Report #2”: As you know, I left my role as the CRO of PowerReviews in the Spring to pursue my bucket-list goal of...
An Interview with Todd Caponi: The Transparency Sale
Sales is just as much science as art, and Todd Caponi is devoted to the ‘geeky side’ of sales, as he calls it. A leader with more than 20 years of hands-on sales experience across sales training, sales enablement, and executive roles (most recently as CRO...
Book Progress Report v1
Hi all - Thank you, so much, for your interest in the book, The Transparency Sale. So, here’s update #1: The Manuscript: I turned in the first draft of the manuscript on May 25th. After delivering it, I ran to Fedex to print it out...and upon reading through the...
What is the book gonna be about?
The Transparency Sale In partnership with Ideapress Publishing Publication - Fall 2018 Passion... I’m a nerd for all things sales philosophy & learning theory. I’ve spent so much of my career figuring out the most effective ways to sell, but also the most...
Your “Cliff’s Notes” Guide to The Challenger Sale
Your "Cliff's Notes" Guide to The Challenger Sale As a big fan of The Challenger Sale by Matthew Dixon and Brent Adamson, and as someone who has taught the Challenger content/approaches to selling many times over the past couple of years, I thought...wouldn't it be...
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The Sales History Podcast
Bringing the incredible (and sometimes strange) brains from the profession of sales’ past to the 2020’s – Todd Caponi’s “The Sales History Podcast”
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When the spirit hits me, there’s video –
short tips, history lessons or links to interviews.