The “Pipeline Coverage” Myth

The “Pipeline Coverage” Myth

Rethinking “Sales Pipeline-to-Quota” ratios. The old 4x pipeline to quota at all times theory makes sense, if you’re only thinking in terms of alebra. Here’s the details to go along with the...
The Enterprise Sales Summit (:54 clip) – Todd Caponi

The Enterprise Sales Summit (:54 clip) – Todd Caponi

Transparency sells better than perfection, and due to the proliferation of feedback and reviews on everything we do, buy and experience, we now have to do it anyway. Sign up for The Enterprise Sales Summit. I’ll be talking about “Leveraging Online Consumer...
Using Video in Sales – Downstream with your Proposals (cc)

Using Video in Sales – Downstream with your Proposals (cc)

Consensus selling is hard. Consensus buying is now a lot harder. Buyers are remote. Budgets are tight. How do you help? One way is through your proposals. Instead of sending it over and scheduling a call, or waiting to send it until you can do it live, I’ve...
Transparency – the New “Customer Experience”

Transparency – the New “Customer Experience”

Great customer experiences don’t necessarily lead to customers who stay, buy more and tell their friends. As we’ve seen across all industries, the companies who flourish aren’t necessarily the ones with the best experience – but they ARE the...
Todd Caponi
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