- When I tell the story of sharing with a client what we give up…and that they may really care about…to be great at our core, I often get a “wow, Todd, that was bold!” I truly believe it would have been bolder…and maybe a lot less smart…not to! Here’s why!
Confidence is everything in sales. Leaders transfer is to reps. Reps transfer it to sellers. In this video, we explore the importance, myths and the super interesting brain science of confidence, coupled with some thoughts around how to build it up.



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