Losing Fast in Sales - The Second Best Option Behind Winning? The Reasons Why We Don't

Losing Fast in Sales – The Second Best Option Behind Winning? The Reasons Why We Don’t

Feb 11, 2021 | Video

If you’re going to lose, lose fast, right? We’ve all seen that talked about, and it seems obvious – spend time on the opportunities you SHOULD win.

However, we often don’t.

And now I’ve come to the realization as to why. Really, three reasons why we tend not to qualify out earlier in our sales cycles, when we know the end of the story.

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