We’ve seen this movie before, and we know how it ends. The times we’re in? They’re unique from the previous economic downturns, but not the most recent ones. We can actually look to the 1920s for answers. But the most important thing? Knowing that (a) it always ends the same…and (b) if your messaging was created during the wrong period, get ready to hit “select all” and “delete”.
Know Someone That Might Like This? Why Not Share!
Know Someone That Might Like This? Why Not Share!
Other Videos You Might Enjoy
On Jake Dunlap's LinkedIn Live, Todd goes on a 1-minute rant on the answer. #salestips
The strategy of waiting to reveal or talk pricing? In a recent study published in this month's Journal of Marketing Research, it's eroding trust, minimize deal values, and long term it's eroding the value of upsells and cross-sells. Transparency sells better than...
My favorite rant from the Salesforce/Torchlite live webinar and Q&A. The question, "Making prospecting outreach personalized and valuable means more work for the seller. Are they just being lazy?" My answer: Maybe - but it's more likely because it's being thought...
0 Comments