The Great Salesperson Purge of the 1920s

Feb 21, 2022 | Podcast

The Sales History Podcast

Audio Podcast

100 years ago – 1922 – the sales world encountered a year with 85% salesperson turnover. You read that right! A year when “sales executives discharged practically ALL of their salesmen”! The crazy part – just 18 months earlier, the sales world “took almost anybody into their sales forces”. 

What happened? Could it happen again today? The lead-up is eerily familiar. Better to know so we can avoid it than bury our heads in the sand and pretend like it cannot happen, right?

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Todd Caponi
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