The Story of Arthur Sheldon – The G.O.A.T. of Sales Philosophers

Jul 20, 2021 | Podcast

Episode 7

Audio Podcast

Todd Caponi

Podcast Episode Description

If there was a Hall of Fame of sales thought leaders & pioneers, who would you put in it? Zig Ziglar? Dale Carnegie? Brian Tracy? Who else?

Arthur Sheldon needs to be on that list – I’d argue ahead of all three! Lost in the pages of sales history’s past, upon his death in 1935, the Chicago Daily Tribune referred to him as “the author of more works on salesmanship than any other person” and “THE philosopher of selling.”

Today, I share his story.


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