Sales forecasting – the bane of the existence of every sales leader. I have yet to talk to a sales leader that has it nailed. Then it hit me… What is a struggle today does not appear to have been a struggle for early 1900s sales leaders; back when there was no CRM (Customer Relationship Management) technology. Back when there were no forecasting calls. Back when the only means of communication was via wire. I figured out why. Systemic seller centrism reigns today, and it didn’t 100+ years ago.
Unleash 2020 Summit – Todd Caponi – Sales Empathy, How Buyers Decide, Prioritize and Buy
This was the top registered and top-rated #keynote from Outreach's "Unleash 2020 Virtual Summit", which took place in May of 2020. In this session, attendees learned what true Sales Empathy is. Beyond the cliche, they learned the behavioral science around buyer...




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