Why Is The Time Right For Transparent Negotiations?
Why are we still negotiating like it’s 1985 – when the deal itself was the peak of the selling relationship? In today’s economy, where the proliferation of information is abound, and where the deal is merely an early milestone on the path to having a customer who not only buys, but stays, buys more, advocates, and takes you with them to their next company, we can no longer negotiate from the lens of a hostage negotiation.
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