The GOAT of Sales Philosophers – Arthur Sheldon
Whom do you believe is the GOAT of sales philosophers? Zig Ziglar? Dale Carnegie? IMO, the answer is clear. It’s Arthur Sheldon. In the 1890s, Sheldon sold books to pay for law school, realizing that he was learning a formal system for law, but selling without...
The Impact of AI on Sales: A 70-Year Perspective
The Impact of AI on Sales: A 70-Year Perspective Every few weeks, I hear, “Todd, this time it’s different. AI is changing everything. We’re in the greatest sales technology revolution of all time.” Maybe. But then I, again on a Friday night (nerd), read an article...
Is the Cost of Inaction Strategy Hurting Your Long-Term Revenue?
Is the Cost of Inaction Strategy Hurting Your Long-Term Revenue? I’ve read the research. I believe the research. “People are more motivated to avoid pain (loss) than to pursue pleasure (gain).” It’s called Loss Aversion, and it was masterfully researched and studied...
Negotiating Keynote and Workshop For Your Sales Team – The Description
Negotiating Keynote and Workshop For Your Sales Team – The Description I’ve built my business around two key deliverables – tailored keynote speeches for organizations, primarily customer-facing teams, and training workshops. Underneath those...