The Story of Arthur Sheldon – The G.O.A.T. of Sales Philosophers
Audio Podcast
Todd Caponi
Podcast Episode Description
If there was a Hall of Fame of sales thought leaders & pioneers, who would you put in it? Zig Ziglar? Dale Carnegie? Brian Tracy? Who else?
Arthur Sheldon needs to be on that list – I’d argue ahead of all three! Lost in the pages of sales history’s past, upon his death in 1935, the Chicago Daily Tribune referred to him as “the author of more works on salesmanship than any other person” and “THE philosopher of selling.”
Today, I share his story.
Know Someone That Might Like This? Why Not Share!
Know Someone That Might Like This? Why Not Share!
Other Podcasts You Might Enjoy
The Origin of Sales Quotas & Variable Compensation
Audio Podcast Todd CaponiPodcast Episode DescriptionSales compensation - commission-only until the 1900's. And, for good reason. You wouldn't pay a rep you rarely see a salary, right? Sales are face-to-face. Travel is slow, there's no real-time distance communication,...
When Did Cold Calling Begin?
Audio Podcast Audio Podcast Todd CaponiPodcast Episode DescriptionCold calling - some love it, some hate it, but when did it start? Specifically, when did salespeople start cold canvassing (in-person), and when did they start doing it using the telephone?The answers...
The Origin of “Drummers” & “Bagmen” – The 1800’s
Audio Podcast Todd CaponiPodcast Episode DescriptionAre you responsible for "drumming up business" in your role? Do you "carry a bag" as a salesperson? Do you know where those terms come from? They come from the traveling salespeople of the 1800s. In today's episode,...
0 Comments