The Weird (by Today’s Standards) Sales Methodologies of the Early 20th Century

Jul 13, 2021 | Podcast

Episode 6

Audio Podcast

Todd Caponi

Podcast Episode Description

Phrenology. Physiognomy. Graphology = A couple of the sales methodologies of 100 years ago that may sound really strange to us today, but were embraced and pervasive back then. So pervasive, the Ford Motor Company swore by one of them. The pioneers of this weirdness were the heralded keynotes at sales events. In this episode, we dive into those strange (by today’s standards) methodologies of sales’ past.

0 Comments

Other Podcasts You Might Enjoy

The Origins of “Modern” Sales Management

The Origins of “Modern” Sales Management

The history of sales management: There's a direct correlation between the difficulty of the selling environment and the need for optimized sales management. There was a lag between the modernization of sales and the modernization of sales management. In this episode,...

read more
What History Got Right: Setting Sales Quotas

What History Got Right: Setting Sales Quotas

“It is far better that the quota be right than that it be simple.” – 1926 Something odd struck me as I was investigating the origins of quotas and variable compensation. 75-100 years ago, organizations did MUCH MORE with MUCH LESS data. Today, not sure anyone could...

read more
The Greatest Sales Books Of All Time – The Snubs

The Greatest Sales Books Of All Time – The Snubs

The Greatest Sales Books Of All Time - The Snubs Every "greatest sales book of all time" listing has its share of "snubs", or books that should be on it that aren't. Even worse...I have yet to find a list that hasn't snubbed an entire era! In this episode, I highlight...

read more