The Rise of the Chief Revenue Officer – Or Is It?

The Rise of the Chief Revenue Officer – Or Is It?

The Rise of the Chief Revenue Officer For any of us who have been in the sales and marketing world for more than ten years, you know that the title, “Chief Revenue Officer” is a fairly new one. It’s rise as an official title began to rear itself soon...
What was the first sales methodology?

What was the first sales methodology?

What was the first sales methodology? Hubspot defines a sales methodology as a broader philosophy or set of practices that can inform how a sales process is built and conducted. Korn Ferry defines a sales methodology as a framework that outlines how your sellers...
The Transparency Sale Sales Methodology

The Transparency Sale Sales Methodology

Is The Transparency Sale a sales methodology? “True salesmanship is the science of service. Grasp that thought firmly and never let go.” Arthur Sheldon, The Art of Selling, 1911 “If the truth won’t sell it, don’t sell it.” Arthur Dunn, 1919 The...
The Transparent Politician?

The Transparent Politician?

Do political ads drive you nuts as they do me? While most of us cringe watching them – we don’t realize that we’re doing a lot of the same crap in sales to our prospects! Here in the United States, this week is the “midterm” elections....
A Sales Leadership Methodology & Framework? Absolutely!

A Sales Leadership Methodology & Framework? Absolutely!

This article originally appeared in RealLeaders Magazine, October 2nd, 2022 Is there such thing as a sales leadership methodology? How about a sales leadership framework? Absolutely! Think back to the day you first were promoted into a sales leadership role. How did...
Todd Caponi
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.