Using History to Predict – The Future of Sales
Audio Podcast
If the saying “if we don’t know history, are we doomed to repeat it” is true, then why can’t we use history to also predict the future? In this episode, I attempt to do just that. “Buyers know more nowadays” isn’t just a quote from LinkedIn today, but also from a sales book in 1912! More information hasn’t meant the demise of the profession – it’s created more of a need for it!
With this in mind, let’s dissect the past to predict the future!
Other Podcasts You Might Enjoy
What Was The First Sales Methodology?
What was the first sales methodology? In another case of a misguided Google result, it's time to set another record straight. What was the first "modern" sales methodology? What was it? Who developed it? And why did it serve as a baseline for so many companies...
Lessons from the First Sales Kickoff
It's sales kickoff season. Kickoffs, or what was called sales 'conventions", have been around for at least 130 years. Today, we dig into the first known kickoff that I could find, from 1887. We'll dig into what they did, lessons learned from those 100+ year-old...
What History Got Right: Sales Forecasting
Audio Podcast While reading and studying books and magazines on sales leadership from the late 1800s through the 1940s:The problems of sales & leadership are almost all the same today...except for one thing. There are no articles, or even expressions of...
0 Comments