From Zoom Fatigue to “In-Person Fatigue”?

From Zoom Fatigue to “In-Person Fatigue”?

From Zoom Fatigue to “In-Person Fatigue”? The world turned, and we all went home. You don’t need me to tell you how those first few months looked – but they looked a lot like this… We were (and still are) spending a lot of time looking at a green light. We...
The Irony Of The Sales Expiring Discount

The Irony Of The Sales Expiring Discount

The Irony Of The Sales Expiring Discount The Fall has arrived, and sadly, I’ve managed to mangle one of my favorite sweaters. It’s a merino crewneck sweater from Banana Republic – that I accidentally threw in the wash with the rest of my clothes – washed,...
Consensus Selling to the 2020 Remote Consensus Buyer

Consensus Selling to the 2020 Remote Consensus Buyer

Consensus selling is hard. Consensus buying is hard. And when everyone is remote, both are infinitely harder. I’ve been preaching that. I’ve written about “Remote Buyer Bias”. Then…it actually happened to me. I’m working with a prospect on a program that...
What Is Success?  In Life, and In Sales…

What Is Success? In Life, and In Sales…

If you’re reading this post, I would argue that you are likely interested in having a purpose in life. To take it a little further – you are probably actuated by having a purpose for your life. Am I right? I mean, my shit isn’t that exciting to read on its own....
Todd Caponi
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