Selling in Economic Uncertainty: Messaging with Clinical Empathy
Selling in Economic Uncertainty: Messaging with Clinical Empathy We’ve seen this movie before, and we know how it ends. The times we’re in? They’re unique from the previous economic downturns, but not the most recent ones. We can actually look to the...
Transparent Leadership Equals Employee Happiness
The trait in leaders that most correlates to employee happiness, which most correlates to employee performance, low turnover and high advocacy? That’s right…it’s TRANSPARENCY. Transparent leadership equals employee happiness. And there’s a...
The Rise of the Chief Revenue Officer – Or Is It?
The Rise of the Chief Revenue Officer For any of us who have been in the sales and marketing world for more than ten years, you know that the title, “Chief Revenue Officer” is a fairly new one. It’s rise as an official title began to rear itself soon...